The term black brands speaks directly to small or large businesses owned and led by Black Entrepreneurs. A lot of the black brands are brain childs of experiences of the owner or a specific community.
Blacks have always seen the need to lead their own businesses because of the bitter taste of being controlled as far back as the slavery days. Blacks saw the need to firmly grip independence until it became their reality. Though many step out in boldness and are successful this doesn’t erase the presence of discrimination and racial inequality.
The year 1960 was a critical year for the blacks in relation to business and brand building. Ever since, the blacks haven’t turned back and to date have some of the hottest brands. Some of the popular black brands on the market include:
- Fenty Beauty – a cosmetics brand founded by Rihanna. This brand has grown popular for some while and is highly recognized for its beautiful shades. The details of the makeup are exceptional, representing diversity.
- Telfar – This fashion brand is quite popular and it is widely known for its fashion statement and gender-neutral design. It was founded by Telfar Clemens.
- Pat McGrath Labs – a luxurious makeup brand founded by the talented makeup artist Pat McGrath. The products offered in each collection are bold and beautiful.
- Pyer Moss – a brand modeling fashion and founded by Kerby Jean-Raymond. The brand seeks to encourage an activist mindset while embracing fashion.
- Briogeo – a haircare brand that prioritizes in natural products
- Brother Vellies – a fashion brand founded by Aurora James that seeks to include traditional African flair and design. The brand is known for its handmade accessories and shoes.
- Golde – a physical wellness brand that offers nutrient rich skincare and supplements
- The Honey Pot Company – a natural feminine care brand that represents the use of organic ingredients. The Honey Pot Company was founded by Beatrice Dixon. The brand models quality at its best.
- Mecca Candle Co. – a candle brand celebrating Black culture through its unique packaging.
- OUI the People -a positivity skincare brand focusing on body.
- Uncle Nearest – a this a whiskey brand founded by Fawn Weaver.
- Pyer Moss – founded by Kerby Jean-Raymond. The brand has beautiful designs with unforgettable messages attached.